Aug

1

All-Season Sunnies, Year-Round Fashion

Filed Under Brands Wave, Designer Sunglasses, Eyewear Knowledge, International Designer Glasses Blogs | View Comments

For the penny pinchers among us, the best option is to buy high-quality goods that last rather than buying cheap crap that breaks, gets lost because you don’t cherish it, or never quite sits comfortably. It takes a long time to learn a hard lesson, and for most people who watch their wallets, it is a lesson that cannot come soon enough. If you want a pair of designer sunglasses, spend some time researching your options so you find the sunglasses you’ve always wanted. Buy them, whether they be Ray Ban, Rudy Project or Oakley. If you spend your hard-earned cash on something you really want you’ll find you take better care of it, you’ll not easily misplace them, and they’ll make you happy on a very small, but very consistent level.

Another way to optimize with your limited funds is to search for a look that is versatile and spans the seasons. For example, a classy pair of Ray Bans can be extremely versatile. They look great in the fall, they offer great coverage in the winter against glare from snow and ice. In the spring, they easily repel water and in the summer they offer width of protection and a classy look.

If you plan to save money somewhere, the only way to do it is to limit what you buy, buy high-quality goods, and take care of your versatile and expensive accessories. If you really want to save a bit more, one option is to buy vintage clothing and spend your money on accessories that compliment your look.

Jul

22

Green Eyed Sunglasses Fashions

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Green eyes are the rarest eye color on the planet, and yet one of the most desirable and attractive colors. More and more people are getting green eyes via tinted contact lenses, like those by Bausch & Lomb, but for natural green eyes, you can expect lighter skin with red or blonde hair. Finding sunglasses that look good on a red head is not an easy feat. Here are a few tips to help the green-eyed beauties out there.

For red hair, you’ll want to do one of two things with your designer sunglasses options. For the eccentric and creative red heads, perhaps a nice pair of Alexander McQueen or Ed Hardy sunglasses would draw attention to your eyes so that when you do lower your shades the green emerald eyes beneath will stand out like a single tree on a prairie hill. This method is bold and creative, and for folks with red hair that is out of control wild perhaps it might draw too much attention to your head. For soft, gentle red heads this method, however, is perfect.

On the inverse, nothing can be more alluring than simplicity. A traditional pair of brown or copper-tinted sunglasses like those by Police (for men) or Bolle (for women) offer a slight bit of contract and really accent the green eyes beneath the sunnies. The simple approach is far more high brow, but can be played down with bright colored clothing or a fun hat.

Finally, to keep your green eyes looking bold, outline them in copper or brown shades of shadow and liner to make them really pop. If you wear contact lenses, a slight green enhancer in your lenses could really boost your color and give your whole look added pizzazz.

Jul

14

Ten Hottest Summer Sunglasses

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Carrera. These are, of course, always in style. But more recently Carrera shades have made it off the beaches and into cinema. You can see these shades, and similar ones, in such films as Iron Man, they have adapted from purely surfer’s wear to a chic urban option as well. (Paris Hilton seen in Carrera in image).

Emporio Armani. Always hot, Armani has made a splash this summer with their 2010 line. Not always the classy black shades you imagine, Armani has something for every style fanatic, and the diversity of the new line is a firm step in the right direction for Armani.

Versace. For women, there are very few designers more aware of the female form, or more focused on enhancing natural beauty with fashion. For the true diva, Versace has always been a top choice, this summer is no different.

Jimmy Choo. For the urban elite, Jimmy Choo has managed to steal some of the limelight only Prada used to enjoy. His shoe, purse and eyewear designs are legendary, bold and in high demand. Expect to see a lot of Jimmy Choo in the coming months.

Chloe. Always feminine, always cute. These summer shades are ideal for beach time, casual relaxing with friends or a first date. The designs are adorable, and because they are designed for women, they don’t overly crowd the face.

Bvlgari. For elegance, charm and simplicity, there is nothing more stable than Bvlgari for a nice yacht ride, a long summer drive, or even an elegant trip to the race track. The women’s line is simple and yet elegant while the men’s line infuses masculinity and rustic grace into a final product that is definitely lust worthy.

MiuMiu. Only an offshoot of Prada could have earned such fame and renown in such a short amount of time. MiuMiu is incredibly popular with a younger, more vibrant crowd of urban and rural dwellers. The simple designs of Prada have been infused with color and spunk.

Rudy Project. For men, especially serious athletes, military fanatics or sports fans, there is nothing on the market better than Rudy Project. The Israeli military even uses them in their sniper division! Pro athletes from around the globe adore them, and they are sure to be around for quite a while.

Marc Jacobs. The simple and yet memorable designs of Marc Jacobs have always been popular. This summer we expect to see more men then women following the Jacobs trend. The simple sophistication they offer is perfect for the workplace or business as well as casual sport.

Spy. A classical newbie to the summer hot list, these sunnies are a charming new favorite and we’re excited to see what new designs they produce this fall.

Jun

24

5 Reasons to Love Serengeti Sunglasses

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For summer, there are few designs more perfectly suited for both the city and the outback than Serengeti. These sunnies are perfect for any warm climate and offer great protection with casual style at an affordable price. Need more reasons to love Serengeti?—Here are just a few to get you started.

1. Serengeti sunnies have perfectly tinted lenses in a soft brown/orange hue that actually works to increase visual contrast and cut down on peripheral glare. The hue is also visually attractive on almost every skin color as a casual and yet coordinated color that has an overall adventurous and calculated look that can match any outfit.

2. Serengeti frames are made from sturdy, high-quality materials that make them suitable for the great outdoors as well as the cement jungle of city life. With a dynamic lens hue and beautifully accented frame colors, you’ll have a great looking set of sunnies that are top quality and long lasting.

3. Serengeti sunglasses are perfect for a broad range of sports and hobbies, including driving, shooting, biking, hiking and day-to-day urban use. Because of the wonderfully and expertly tinted lenses, Serengeti sunglasses are especially popular in the driving world, both for casual drives and for professional and stunt drivers. For driving, you really want light weight, tan or orange tinted sunglasses that block glare and decrease the shock from reflected light (headlights, for example).

4. Serengeti sunglasses have a prestige to them similar to Ray Ban in that a very distinct class of people wear them. Yachting, driving, and golf are just some of the sports and life-styles that are in love with Serengeti sunglasses.

5. For designer sunglasses, Serengeti are surprisingly affordable. And this is especially cool since they are frames most commonly worn by the upper crust and those obsessed with sporting and hobbies.

Jun

11

Environmentally Friendly Fashion

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For those of you who love nature, care for the environment and want to see a sustainable future for our grandchildren yet still look fashionable and chic—there are finally sunglasses out there that are friendly to your dual purposes. One of the leading contenders in environmentally friendly eyewear is Oakley, whose Gascan line honors the tradition of good fashion as well as sustainability. The frame is made from excess materials left over from the manufacture of other Oakley products, and its bamboo emblem is not only adorable, but also a sustainable resource that has been proven to be better for the environment than plastics or most other kinds of tree. They look chic, clean and the high fashion won’t set you back any carbon points (unless you use air fright, that is). In addition, the sunglasses come in a bamboo, organic certified storage bag. Some of the proceeds even go to a sports-environmental organization.

A lesser known company is working along the same lines by manufacturing entire frames out of bamboo. Kayu also donates $50 of every paid bought to Unite for Sight, a charity aimed at eliminating preventable blindness. Smart Buy Glasses also donates funds from each sale to this worthy cause. (http://www.smartbuyglasses.com/community). Another, very similar company is iWood. Their frames are made from exotic woods hand fashioned by American high school students to help teach them a trade while also earning college credits. The designs are modern, chic and fresh and the frames are smartly crafted with non-toxic glues and high quality products.

Jun

2

Eyewear and Headgear – Simply too much!

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We know celebrities are trying to keep a low profile when out on the town, but that is no excuse for abusing fashion! Look at what too much is doing to Rihanna in these Ray Ban Wayfarer sunnies (image) and hoodie. She looks like a stalker more than a superstar, and that look simply isn’t flattering! There is a right way to do eyewear and headgear, and some of the superstars have got it together…while others of them could take a few lessons in stardom!

So, how to you do the eyewear and headgear combo successfully? Well, you might want to take a lesson from Dita Von Teese on that (image), or Katy Perry—who also does it very successfully. The hat-sunglasses combo is not an easy one to pull off, and it takes real coordination and fashion gusto to even attempt such high-fashion pizzazz.

A few things to consider while trying the hat-sunglasses combo. First, you’ll want to choose one of the two accessories to be the stand out piece and let the secondary piece take the back burner. In addition, you’ll have to prove that you mean business by making this a fashion statement instead of a fashion cop out. More makeup is actually necessary with the combo then less. Look at what Rihanna could have looked like if she had done up her makeup and hair. This would have been a fashionable choice instead of a designer blunder. Finally, if your sunglasses are your stand out item, then you’ll want to make sure they are designer grade. If your hat or other headgear are your headliner item then make it something unique, bold and daring. Otherwise the designer eyewear will outshine the headgear.

May

23

Over-sized Eyewear Still in Style

Filed Under Celebrity Watch, Designer Sunglasses, Fun with Eyewear | View Comments

au0523.JPGMany of us have been wondering when this over-sized eyewear craze would abate. I’ll be honest, the Miu Miu over-sized look (image here of blonde) just isn’t a look that works for me and I’m not particularly attracted to the fashion sense behind the look. I think they are somewhat bulky and hide the face too much to be a realistic, day-to-day accessory. Nevertheless, I have to admit that people seem to still be crazy for the bug-eye look. People seem to think seeing the world through giant, bottle-sized lenses would be preferable to sleeker, more modern shades and I have to respect their fashion choices. The look has adapted quite a bit over the past two years from the traditional round frames, like the ones seen on Paris Hilton here, to a more square look, like the Louis Vuitton sunnies seen on Demi Moore

au0523_2.JPG(image here of brunette). I think the squared look is much more attractive. It adds depth and charm to Demi’s round face and the color choice really highlights her naturally dark hair and tanned skin tone. Meanwhile, the round look on Paris Hilton serves to make her look like a 12 year old human-fly hybrid. She looks somewhat like Willy Wonka’s offspring in those white, goggle-like frames. Not very attractive, is it?

Ideally, I’d like to see more women embrace the natural curves and looks that suit their particular face shape, hair and skin color and find a look that works for them rather than blindly following what they perceive to be in fashion.

May

5

Australia’s Hottest Spring Fashions

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au0505.jpgWhile European fashion is more tailored and proper, and American fashion more cliché and predictable, Australian fashion is rugged and yet casual. Even when wearing designer glasses, like Serengeti or Rudy Project, Aussies know how to make each look really shine. It combines a beautiful medley of international fabrics and concepts with Australian outback flare. For example, rich Chinese and Japanese silks, and Egyptian cottons draped in distinctly Aussie ways, trimmed with beads or studs, and distinctly form-fitting yet loose, like a beautiful woman who does not have to show off her curves for spectators to know they are there.

When it comes to eyewear fashion, Australians really take the gold. They know how to wear the right fashions for their face color and shape, and how to match the eyewear to a delightful wardrobe. One of the ways Aussie women make their look so unique is the mix of designer clothing and high-fashion fabrics and textures with simple yet rugged eyewear looks like Serengeti. A casual pair of sunglasses can really make an entire look more approachable and delightful. While many in the USA and Europe go too far with high fashion, Aussies know where to draw the line, and they tend to use brown or gold tinted eyewear to achieve that aim. Another classy and intriguing way Aussie women keep it casual yet beautiful is to braid their hair, or add a simple hat and sandals to their higher fashion clothing, or a sensual scarf or oversized ear rings.

Apr

16

Rudy Project sunnies continue to impress public

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au0414.jpg
Few eyewear brands have given rise to such fan fare and a serious cult following of fans. Rudy Project sunnies, however, have achieved this fate because of their high-quality craftsmanship, their unique performance-enhancing attributes, and the sleek almost sexy designs. You’ll see these sunnies at the Olympics, and at every major sporting event in the world. You’ll find militaries use them, as well as construction workers and truck drivers. In any serious, hard-core industry you’ll find Rudy Project eyewear is there to withstand impact, scratching and constant use.

In fact, the Israeli military snipers use Rudy Project sunglasses because they block glare, increase contrast and protect the shooter’s eyes—their most valuable asset. In the 2010 Winter Olympics, no less than 14 medals were won wearing Rudy Project eyewear. Do you think any coach in his right mind would leave his athlete’s most important asset with subpar protection? The high impact resistance of the lenses as well as the aerodynamic and polarized UV protection make these sunglasses the right choice for any serious athlete or soldier.

For the average person, these assets may not be that important to you, but there are other traits that you’ll find equally appealing in Rudy Project’s designer eyewear. For starters, the brand has achieved acclaim in the sporting and outdoors communities due to their durability and comfort. Long-distance drivers are especially pleased with the light-weight feel and snug but unintuitive fit. 50,000 athletes trust their eyes to Rudy Project as official sponsored athletes, and even after the endorsements end, stars continue to keep their Rudy Project sunnies close at hand.

Apr

1

Designer Eyewear for Regular Folks

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au0401.jpgSome people think about designer eyewear, and they immediately think of stuffy, artistic types with snooty friends and rich taste. That is a common misconception of high fashion. Some looks are designed to hyperbolize an actual concept, for example, when Dior puts on a runway show where every model has pointed shoulder pads, they are not actually suggesting that women emulate the look. Instead, they are signifying to ready-to-wear designers that more defined shoulders will be in fashion that year. Yes, high fashion is a concept that was never meant to be worn by regular folks (or by anyone other than models).

If you want to wear designer clothing and look fresh and fashionable, then take hints from the runway, not exact cues. If you see a lot of a single color, you can bet that will be in vogue that year. If you see larger eyewear on runway models, then its safe to keep your oversized Prada sunnies. Think about the practical application of the runway designs and run with that in creative new ways.

Many women see a look they like and wear it, regardless of what is in fashion—and we applaud that because variety is the spice of life and if everyone were in fashion it wouldn’t be fashionable anymore. On the opposite spectrum, some ladies go way too far in trying to stay hip. Take Lady Gaga, for example. While you may see her as a unique jewel in an otherwise bland musical arena, then consider this – most of Lady Gaga’s outfits were done by professional designers and thus her creativity is not very high at all. Find a happy medium between going too far, and not going far enough.

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