Oct
20
Celebrity Sunglasses Fashion
Filed Under Blogroll, Celebrity Watch, Designer Eyeglasses, Designer Sunglasses, Eyewear Knowledge, Fun with Eyewear | View Comments
Olivia Mum in Oliver Peoples. These sunglasses look like they were made for her face. This is the best example of a person really taking the time and energy to find a look that works so well for her that it appears the frames were built for her specifically. This kind of attention to detail is unique, but is doesn’t have to be. There are a few things that celebrities do when choosing frames to achieve this one-of-a-kind look.
First, like Olivia, you need to find frames that fit. That means finding frames for your gender and then looking at the shape of your head and trying to match that to your frames. For example, if you have a tiny head try kid’s designer sunglasses. They often have the same looks as adults but small enough for anyone to wear. Unless you have a giant head, that is. And for bigger skulls, try for frames that are solid and wrap around, which make the head look logically proportioned and not overly large. Simple, metal frames achieve the opposite, and make the head look bigger than it is. Knowing these few proportional things can help to give you a more customized look and style.
Another thing that celebrities do well is follow the trends and use the ones that work for them. Sometimes you’ll see someone in a style that is popular but isn’t flattering for them personally, this shows a total lack of creativity and attention to detail, and is a real shame because fads are simply that, flashes in the pan. Fashion is lasting.
Oct
14
Last Minute Wardrobe Savers
Filed Under Blogroll, Celebrity Watch, Designer Sunglasses, Fun with Eyewear | View Comments
If your wardrobe could use some help, then you need last minute savers, or final touches. A great wardrobe is about accessorizing in a great way. You can wear the same thing as Jennifer Anniston and look like a loser, mostly because her accessories signal her attention to detail and in fashion that’s the most important aspect of any look. She wears Tom Ford shades, Tiffany jewelry, and her shoes are likely Jimmy Choo. Those key elements are perhaps more important than what jeans or shirt she has on.
Accessories are the key. Here’s how you can accessorize like a celebrity. First, start at the top and work your way down. You can toss your hair in a haphazard ponytail and still look hot if you have the right accessories. For women, Tom Ford sunglasses are an easy look that works for most face shapes and hair and skin tones. For men, Serengeti or Police sunglasses are usually the top sellers for any face shape, and they come with street credit, too.
Working your way down, think about the jewelry you buy more than how fancy it looks. You need some subtle pieces, some simple ties, some complex layered pieces and so on. No wardrobe is complete with just a few necklaces, you need a collection. Second, bracelets are all the rage at the moment on what seems to be a more the merrier situation. So, layer those bad boys up and get jingling. Rings are not in fashion the way they used to be, so be sparing with them.
Oct
8
The Many Fashion Trends of Hollywood
Filed Under Celebrity Watch, Community Outreach, Designer Sunglasses, Fun with Eyewear | View Comments
Hollywood is a strange place. There’s no denying it’s a world unto itself. You’ll see things in the area that would be illegal everywhere else, or at least frowned upon with a giant, Bill Clinton-style upside-down smile. You’ll see people in giant, cartoon-like Prada sunglasses and baseball caps trying to hide their identity.
But there are probably more paparazzi and amateur photographers in Hollywood than there are stars, so these guys should stop trying to conceal their identity and just strut around dressed like ridiculous peacocks in what I can only assume they do as a joke to see how many idiots will follow their fashion just because they are famous. Sometimes when you see Brad Pitt’s grey beard in beads, or his ridiculous Carrera sunglasses, or his cloth shoes with bows, you start to wonder who is playing the joke on who.
One of the latest (and least great) trends we’ve seen in a while is a resurgence of the famous 1920’s hair styles. Katy Perry and Marilyn Manson’s wife are partly responsible for this, but so is the new fascination with vintage and retro looks. Rather than using the old hair styles the way they originally were, people are innovating them and making them apt for the 21st century by dying their hair ridiculous colors (aka: blue, pink, red) and then wearing it in traditional housewife styles. This started out as a cool look but now that every thirteen year old with an extra $12 and access to a sink has dyed their hair it isn’t punk, isn’t counterculture, and it just isn’t cool anymore. That makes you silly if you do follow the trend, you’re showing you have no personality of your own for developing your own variations of old or new fashion.
Sep
29
Why Designer Sunglasses are Healthier
Filed Under Brands Wave, Designer Sunglasses, Eyewear Knowledge | View Comments
It can be said that all sunglasses are created equally, but it just wouldn’t be true. If you’ve ever bought a cheap pair of sunglasses you know just how wrong that statement can be. A cheap knock-off Armani pair may save you a few bucks, but they are more likely to break, they are more likely to have evaded safety checks and most importantly not all fakes or generics are even UV protection standard. Rendering them cool looking (maybe) but basically useless.
There are so many reasons to buy the real deal and only one reason to buy a generic pair or fake: money. The cost of real, brand name sunglasses is high. You can pay up to $400 for really fantastic, designer (performance-enhancing) sunnies, but is it worth it? You’ll find that there are many designer brands that are affordable. The general rule is that a decent pair of sunglasses should cost you a pretty penny in order to deliver the best in high-quality materials, R&D, standards, safety checks and of course you have to pay a bit for the branding, which makes you look cool and is thus worth a bit of dough.
Let’s examine the problems associated with going generic. First, your lenses will deteriorate quickly. You’ll find scratches and nicks in the glass or plastic very soon. You’ll also find they don’t come with any of the standard protecting coatings in most fakes. These coatings elongate the lifespan of your lenses, and also protect your eyes further. They are worth the extra cash. Especially the anti-scratch and anti-glare coatings that make life all the more lovely.
Sep
6
Black vs White Sunglasses
Filed Under Brands Wave, Designer Sunglasses, Eyewear Knowledge | View Comments
Sometimes it’s a simple choice to pick black or white sunglasses or eyeglasses, but then you have to consider seasonality. If you can only purchase one color, this becomes a tougher choice, still there are a few rules to follow that will help you in making this important decision. For example, Prada designer look better in black while Versace looks better in white.
Last month we covered the gold vs silver debate, and this time the rules are slightly different. For starters, we suggested that darker skin wear silver and lighter skin wear gold. But with black and white it’s the opposite rule. Pale skin looks more tan and richer against white sunglasses, and brings out the summery look and slightly blushed hues. So, to achieve a look where you come across as darker, wear white shades.
You’ll often see blondes with pale skin attempting to look more tan with white shades or white clothing, this is especially true in Europe and Australia, where blondes are often paler than their dark haired counterparts.
The opposite is also true. Black shades against dark skin bring out the warm hues in the skin town and make the skin look lighter yet with more depth, like a copper color. This is a stunning look and black against dark skin is one way to achieve this.
In this instance, wearing gold with dark skin and black shades has the double effect of pulling out the copper tones with the dark shades and then highlighting the copper with the gold earrings or necklaces. You see this in northern Africa, where women have been making their skin look gold-like for ages with similar techniques.
Aug
31
Sunnies to match your mood
Filed Under Brands Wave, Designer Sunglasses, Eyewear Knowledge | View Comments

Sometimes you want to go wild, sometimes you want to be conservative. You can’t have one wardrobe that matches all your moods unless you have a very diverse wardrobe. You’ll need some wayfarers for your fun moods, and some Prada shades for your serious moods. The number of shades you’d need to have a complete wardrobe is pretty endless, but luckily there are a few key shades you can get to have a rounded outfit for every mood.
For professional moods, you’ll want to get into a decent outfit and slip into some Versace shades. These are both professional as well as attractive, so you’ll look classy without looking too conservative or too business like. The key is to look natural in whatever you are wearing, from a clown costume to a suit to a prom or wedding dress, looking natural and comfortable is the top priority.
For sporty wear, you can’t have a complete look without a pair of Nike or Adidas shades. They make a lot of sense because they are performance enhancing as well as cool looking. You don’t want to confuse people with what you are doing, and if you happen to be out of shape you need to set the mood for other people by wearing the costume of one who is working out so people know what you are up to.
Sexy looks are hard to pull of when you are covering half of your face with plastic. So, for a sexy look you either go over the top with the size or you attempt a Crawford-style look with smaller shades. Either way, go big or go home in terms of sexy style.
Aug
19
High-end Designer Sunglasses
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The best sunglasses are obviously designer shades, especially the sexy high-end ones that are a bit harder to afford but way more valuable (think: street cred, sex appeal and quality). Some of the best high-end bands are Armani for men and Versace for women. True, these aren’t unknown brands and there is a special exclusivity in newness and freshness, but then again the giants of the old guard are always impressive in their own right and Armani and Versace have stood the test of time.
There are a few key things to keep in mind when searching for high-end sunglasses. You’ll want to keep in mind your hair and skin colors before pairing your face with sunglasses that don’t match your natural beauty. If you are dark skinned, try to go for lighter shades, especially light browns. A huge fashion mistake is to wear stark contrasts, like white against black skin or vise versa. These make you look too stark and cold, and contrived.
If your skin is lighter, a slightly darker pairing is a good idea to make your skin tone pop. Like dark greens and blues against pale skin to make it look even whiter and more glimmering. Browns are an easy color to match with any skin color or style, and are thus the most versatile. Still, gold and silvers are a great backup and are excellent for bringing out shimmers in your skin.
To recap, some of the best brands for high-end fashion are Armani, Versace and similar brands like Police for men and Prada for women. These high-end brands are sexy, sleek and have a prestige all their own.
Aug
12
Sunnies for Celebs
Filed Under Brands Wave, Celebrity Watch, Designer Sunglasses, Eyewear Knowledge | View Comments
It isn’t every day that you see a celebrity, but when you do see them out in the wild they are usually in Tom Ford sunglasses, or else some form of Aviator and vintage-looking jeans. There seems to be a definite formula for celebrity fashion that is less innovative and more routine than people think at first glance.
For example, look at any rap music video and you’ll find a few key elements of fashion. One, there will be brand names and logos, or else recognizable art on clothing. You’ll see Carrera, Police or Dior, depending on the video. Mostly, this is because of the street credit afforded to those who can afford to wear, and who have the knowledge and style to purchase, name-brand apparel.
Then, on the opposite side of the spectrum, think about the “it” girls of the Hollywood scene. We’re talking the Jennifer Anniston and Angelina Jolie group of girls in the “it” crowd. These ladies all have a few key brands in common. The foremost for sunglasses is Tom Ford, where they seem to get models named after them. Tom Fords have the “Jennifer” “Whitney” and other models named after famous and classy movie stars and singers. This fashion trend isn’t without cliché.
For Caucasian males, the stereotype is to be overly ktich, as in Wayfarer sunglasses, or else totally cool which copies other ethnicities, or else wear sporty gear, which is what most white boys do to try to look cool. Serengeti are great for looking cool and sporty, while Nike are best for pure sport fashion.
Aug
3
Environmentally friendly glasses
Filed Under Brands Wave, Designer Sunglasses, Eyewear Knowledge | View Comments

If you’re thinking of going green then you’ll need to have some serious thoughts about your wardrobe. Cotton ruins the soil and yet, it’s what many of the better and higher-quality clothing items in your wardrobe are likely made of. Plastic, once in the dump doesn’t break down, and yet many of your accessories will likely be made of plastic. So, do you buy wooden sunglasses or Prada ones? Is this an environmentally important decision? What’s next—wooden shoes?
It’s an inconvenient truth that many of the countries in the world are reporting weather changes or late, and that can only mean that we have changes yet ahead. Whether you believe these changes are man-made or natural is irrelevant, it is important to be a good guest and humans are decidedly overstaying their welcome in terms of being poor house guests. Instead of taking the option that will sit in a dump for 10,000 years it would be less selfish to make the choice where it sits in the dump for 3-5 years. Wooden frames are becoming more popular, but Ray Ban also has a series of eyeglasses made from recycles tires (the Gascan series).
Before you diss designer brands, think of the quality you buy as another way to help the environment. If you buy an item that will last and stand the test of time then you are keeping other cheap glasses out of the dump. One high-quality purchase means you won’t be buying, breaking and tossing out 3-4 other cheap gas-station sunglasses pairs. Think about that next time you are looking at spending more for a higher quality item.
Jul
27
Hottest celeb sunglasses
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Sunglasses are one of the few accessories that celebs don’t leave the house without. Well, that and an adopted African baby. Madonna very uncouthly showed up in Africa in Versace and Prada talking about equalizing wealth and other Kabalah principles of unity and oneness (although, to be fair, those are good principles). Perhaps a better charity would have been to pass out Prada sunnies to all of the children instead of school books, which will eventually be burned for fire starter because they don’t have teachers to read from them. Face slap time.
Still, some celebs manage to wear sunglasses without making themselves look too ridiculous. Surprisingly, Angelina Jolie wears high end fashion in a low-end way. By which I mean she is still accessible and aware of the general public’s perception of Hollywood stars and tries to play it down with laid-back fashion. She still adopted a black baby though, so while we love her in Ray Bans and Tom Fords we think that adopting all the children of the rainbow is a bit Rodeo Drive.
One of the celebrities out there doing it right is Kanye West. He’s been a top fashion star among men in Hollywood, and has been a huge fan of sunglasses. He has a nicely shaped face and skull so it isn’t like he is trying to hide an odd gourd. Kanye is paring with Jay Z have collaborated on a track (out soon!) so now you’ll get the chance to see and hear awesome tunes from two of Hollywood’s hottest rappers.


