Apr

16

Rudy Project sunnies continue to impress public

Filed Under Brands Wave, Designer Sunglasses, Uncategorized, Vision Direct Sponsorship | View Comments

au0414.jpg
Few eyewear brands have given rise to such fan fare and a serious cult following of fans. Rudy Project sunnies, however, have achieved this fate because of their high-quality craftsmanship, their unique performance-enhancing attributes, and the sleek almost sexy designs. You’ll see these sunnies at the Olympics, and at every major sporting event in the world. You’ll find militaries use them, as well as construction workers and truck drivers. In any serious, hard-core industry you’ll find Rudy Project eyewear is there to withstand impact, scratching and constant use.

In fact, the Israeli military snipers use Rudy Project sunglasses because they block glare, increase contrast and protect the shooter’s eyes—their most valuable asset. In the 2010 Winter Olympics, no less than 14 medals were won wearing Rudy Project eyewear. Do you think any coach in his right mind would leave his athlete’s most important asset with subpar protection? The high impact resistance of the lenses as well as the aerodynamic and polarized UV protection make these sunglasses the right choice for any serious athlete or soldier.

For the average person, these assets may not be that important to you, but there are other traits that you’ll find equally appealing in Rudy Project’s designer eyewear. For starters, the brand has achieved acclaim in the sporting and outdoors communities due to their durability and comfort. Long-distance drivers are especially pleased with the light-weight feel and snug but unintuitive fit. 50,000 athletes trust their eyes to Rudy Project as official sponsored athletes, and even after the endorsements end, stars continue to keep their Rudy Project sunnies close at hand.

Apr

14

Vision Direct is a Powerseller in the Australian Market

Filed Under Blogroll, Uncategorized, Vision Direct Sponsorship | View Comments


au0414.jpgHave you ever wondered what sets some companies above others? Vision Direct works hard to ensure their customers are satisfied, and guarantees all of their designer products, and does as much as possible to make sure the customer is smiling at the end of the day. The Vision Direct team is working hard day after day to make their name synonymous with quality service, designer products and happy customers.

To add to their already impressive collection of awards for customer service, Vision Direct has recently become an ebay Power seller in the Australian Market. This is no easy feat. Anyone who has ever ordered on ebay knows that the customers have to continuously rank a distributor very highly in order to achieve even passing stars as an ebay seller. One mishap and the whole carefully and patiently earned ranking can shatter. So, when a seller reaches power status, it is truly something to take note of. It signifies that all customers leave happy with their product, and happy with the seller. Vision Direct has worked tirelessly to attain this status when customers buy directly on their website, and now they have earned the same renown through ebay.

In addition to their impressive and ongoing status in the Australian Market, Vision Direct has also been helping those in need around the globe. Their partnership with Orbis International in 2009 provided eyewear to needy folks, and their 2010 partnership with Unite for Sight Inc., which provides eye exams and eyewear to help eliminate preventable blindness. So, while they are working hard to make you a happy customer, they are also working hard to help those in need with their first rate products and excellent service.

Apr

9

Help eliminate preventable blindness by shopping online!

Filed Under Blogroll, Eyewear Knowledge, Vision Direct Sponsorship | View Comments

au0409.jpg

Now YOU can contribute to fighting blindness simply by shopping online at Vision Direct! For every pair of prescription eyewear sold on the site, Vision Direct will donate a pair to help eliminate preventable blindness around the globe. Unite for Sight is a charitable organization dedicated to leading the fight against preventable blindness, a curse that affects some 500 million people worldwide. All these people need are proper glasses, or simple medications and they could have their sight restored. Just imagine a world where you can’t work, can’t participate in your local community or help out at home—and it is all preventable and curable if only you had access to a simple eye exam and eyeglasses. Some parts of the developing world survive on crafts or farming, much of which sight is essential for. Lacking vision, a person not only suffers because they do not experience the world as fully, but they leave more work for those around them, which brings down their self worth. Vision Direct does not sit idly by! For every pair bought online, Vision Direct will now send a pair to a person in need through United for Sight, in the one-for-one campaign.

Here’s how it works. Simply check out all the amazing, designer prescription eyeglasses on the Vision Direct site, and when you and your friends need new glasses, simply buy them online here! Vision Direct automatically sends a pair of prescription glasses to United for Sight every time someone buys online! This is truly a win-win situation for everyone! Tell your friends about the one-for-one campaign and get them to buy their prescription eyeglasses online through Vision Direct now! Not only will they get the highest quality, designer eyeglasses, but an extra warm fuzzy feeling for helping out those in need!

Apr

8

Common Problems with Contact Lenses (and solutions!)

Filed Under Blogroll, Eyewear Knowledge, Uncategorized, Vision Direct Sponsorship | View Comments


au0408.jpgMany visually impaired people consider the choice between contact lenses and eyeglasses a difficult one. Perhaps this is because they associate several problems with applying or caring for contact lenses over the relative ease of eyeglasses. With brands like Focus and Air Optix in the contact lens business, rest assured that any problem you could imagine has been envisioned by design and optometry experts and solved prior to the lenses hitting the shelves.

For example, many early complaints about contact lenses revolved around the comfort of the lenses when applied. To solve this issue, designers have made softer, more flexible lenses that adhere to the shape of your eye thus decreasing friction and discomfort.

Another problem many worry about is the application of contact lenses. You’ll see people in cinema act out a harrowing ordeal attempting to insert a lens, when in reality they are designed to slip in and out of the eye only when confronted with a dry surface (aka, your application finger). Thus, lenses stay secure when they are meant to, and can easily be applied or removed.

A third problem many anticipate is the cost of contact lenses exceeding eyeglasses. This is also a misconception. Wile contact lenses can be expensive depending on the brand or prescription; by and large the cost is relative to eyeglasses, which also need to be replaced yearly. Basic lenses, solution and a storage case will run you roughly the same amount as a designer set of eyeglasses for a year. And while many people feel insecure in their glasses, you’ll hardly hear people complain about their insecurities with their contact lenses. In fact, do you have any friends who are disappointed with the choice they made to switch to contacts?

Apr

1

Designer Eyewear for Regular Folks

Filed Under Brands Wave, Celebrity Watch, Designer Sunglasses, Uncategorized, Vision Direct Sponsorship | View Comments


au0401.jpgSome people think about designer eyewear, and they immediately think of stuffy, artistic types with snooty friends and rich taste. That is a common misconception of high fashion. Some looks are designed to hyperbolize an actual concept, for example, when Dior puts on a runway show where every model has pointed shoulder pads, they are not actually suggesting that women emulate the look. Instead, they are signifying to ready-to-wear designers that more defined shoulders will be in fashion that year. Yes, high fashion is a concept that was never meant to be worn by regular folks (or by anyone other than models).

If you want to wear designer clothing and look fresh and fashionable, then take hints from the runway, not exact cues. If you see a lot of a single color, you can bet that will be in vogue that year. If you see larger eyewear on runway models, then its safe to keep your oversized Prada sunnies. Think about the practical application of the runway designs and run with that in creative new ways.

Many women see a look they like and wear it, regardless of what is in fashion—and we applaud that because variety is the spice of life and if everyone were in fashion it wouldn’t be fashionable anymore. On the opposite spectrum, some ladies go way too far in trying to stay hip. Take Lady Gaga, for example. While you may see her as a unique jewel in an otherwise bland musical arena, then consider this – most of Lady Gaga’s outfits were done by professional designers and thus her creativity is not very high at all. Find a happy medium between going too far, and not going far enough.